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Detroit Auto Show Roundup: 50+ Debuts

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Detroit Auto Show 2013: Cadillac ELR will debut

When the North American International Auto Show (NAIAS) opens in January, attendees will be treated to one of the top automotive events on earth. Every major and minor vehicle manufacturer will be represented on the floor of the newly renovated Cobo Center in Detroit. For people who like firsts, NAIAS will not disappoint, with more than 50 vehicle debuts scheduled for the massive vehicular gala. Upwards of 6,000 journalists will attend Press Preview days on Jan. 14 and 15. International media registrations are up 15 percent compared to last year’s event, which itself was considered a hugely successful show.

Detroit Auto Show: Video

If last year’s NAIAS is any indication, the 2013 event will show off some groundbreaking green cars. The 2012 show covered all the bases, with a showcase of electric and hybrid vehicles that included the Smart Electric Drive, Nissan Leaf, Chevy Volt, and Ford Focus EV. Not to be left out, Tesla Motors had a large display area to show off the company’s Model S electric car. Show-goers can always count on Detroit’s event organizers to give more than a nod to green transportation. For a quick overview of the 2012 electric and hybrid models on display, have a look at the video link below.

Detroit Auto Show

The Detroit Auto Show’s press conference schedule alone is an impressive listing that features just about every key player in the global transportation industry. The official Press Preview will be host to almost 40 high level media events. The Cobo Center is currently in the midst of a three-phase redesign, but has been spiffed up and readied for the expected massive crowds after the NAIAS opens to the public on Jan. 19. The show runs until Jan. 27.

For a detailed listing of events at the 2013 show, from the NAIAS official literature, see the schedule below:

Monday, January 14, 2013
6:00 am           Media Credential Office Opens /
Oakland Concourse
6:30 am           Main Show Floor and Michigan Hall Opens
6:30-6:55 am      Johnson Controls / D2-15
7:00-7:25 am      VDA-German Association of the Automotive Industry / W2-60
Schaeffler Group immediately following / W2-60
7:15-7:40 am      NAIAS 2013 Welcome Ceremony / Atrium Stage
North American Car and Truck of the Year Awards / Atrium Stage
8:00-8:25 am      Jeep
8:35-9:00 am      Chevrolet
9:10-9:35 am      Lincoln / Lincoln stand
9:45-10:10 am     Infiniti
10:20-10:45 am    Mercedes-Benz and smart
10:55-11:20 am    Volkswagen
11:30-11:55 am    BMW
12:05-12:30 pm    Audi
12:40-1:05 pm     Bentley
1:15-1:40 pm      MINI
1:50-2:15 pm      Honda
2:25-2:50 pm      Toyota / Toyota stand
3:00-3:25 pm      Hyundai
3:35-4:00 pm      Maserati
4:10-4:35 pm      Via Motors / Main Show Floor
4:45-5:10 pm      Panasonic Automotive / M2-30
Tuesday, January 15, 2013
6:00 am           Media Credential Office Opens / Oakland Concourse
6:30 am           Main Show Floor and Michigan Hall Opens
7:00-7:25 am      ZF Group / Main Show Floor
7:35-8:00 am      DENSO / Main Show Floor
8:10-8:35 am      Nissan
8:50-9:15 am      Ford / Joe Louis Arena
9:30-9:55 am      Lexus / Riverview Ballroom
10:05-10:30 am    Cadillac
10:40-11:05 am    Acura
11:15-11:40 am    Kia
11:50 am-12:15 pm Tesla
12:25-12:50 pm    Guangzhou Automobile Group Co., Ltd. / Concourse
1:00-1:25 pm      Shelby American / Michigan Hall
1:35-2:00 pm      VLP / Concourse
2:10-2:35 pm      PPG / M3-31
2:45-3:10 pm      Continental / Atrium Stage
3:20-3:45 pm      The One Show’s Top 10 Automobile Commercials / Atrium Stage
3:55-4:35 pm      Eyes On Design Awards & Catalyst Award / Atrium Stage
4:45-5:15 pm      Eyes On Design Awards Designer Judges’ Panel / Atrium Stage
5:15-7:00 pm      NAIAS Appreciation Reception / Atrium

For all the up-to-the-minute details about the North American International Auto Show, see the event’s official website:

Larry Bell writes about cars, gadgets, business, and history. He has been a professional writer and editor for over 20 years and enjoys all car-related topics, especially electric and hybrid vehicle news. Larry covers the auto industry for MPA and often reports live from the floor of major shows in Detroit, LA, San Francisco, Phoenix, Las Vegas and elsewhere.

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